Four different Mrs Elswood Pickle Bites snack packages, each with a different flavor and color scheme. Top left green package with jalapeño flavor, top right pink with dill flavor, bottom left orange with Peri Peri flavor, bottom right blue with classic flavor. Each package features an image of pickles, the Mrs Elswood logo with a smiling woman, and a tear here notch.

Mrs Elswood Pickle Bites

I was tasked with designing a range of four SKUs for Mrs. Elswood's Pickle Bites to be packaged in pouches. Packs are intended for snacking, lunchboxes and picnics. The target audience is primarily young individuals. The packaging was designed to complement the existing Mrs. Elswood Gherkin jar range. The project included designs, visual concepts, art directing the photoshoot, retouching of photography and the creation of full pack layouts.

You may also be interested in…

Mrs Elswood Kimchi

Chapstick

Jelly Belly

Loyd Grossman